{"id":10467,"date":"2025-10-05T18:38:37","date_gmt":"2025-10-05T16:38:37","guid":{"rendered":"https:\/\/www.namestorm.de\/projekte\/freshbury\/"},"modified":"2026-04-29T16:40:34","modified_gmt":"2026-04-29T14:40:34","slug":"freshbury","status":"publish","type":"projekte","link":"https:\/\/www.namestorm.de\/en\/projekte\/freshbury\/","title":{"rendered":"FRESHBURY"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"10467\" class=\"elementor elementor-10467 elementor-6694\" data-elementor-post-type=\"projekte\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9e365bd e-flex e-con-boxed e-con e-child\" data-id=\"9e365bd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b2d5c1a elementor-widget elementor-widget-heading\" data-id=\"b2d5c1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">FRESHBURY<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2398cd2 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"2398cd2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b080d7 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"2b080d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t\tA fresh name for fresh sandwiches\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2b00af7 e-con-full e-flex e-con e-child\" data-id=\"2b00af7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-bdca230 e-con-full content-medium e-flex e-con e-child\" data-id=\"bdca230\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-56d49be project-img-small elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"56d49be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img alt=\"\" fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"1920\" src=\"https:\/\/www.namestorm.de\/wp-content\/uploads\/2025\/10\/freshbury-website2-scaled.jpg\" class=\"attachment-full size-full wp-image-10472\" alt=\"\" srcset=\"https:\/\/www.namestorm.de\/wp-content\/uploads\/2025\/10\/freshbury-website2-scaled.jpg 2560w, https:\/\/www.namestorm.de\/wp-content\/uploads\/2025\/10\/freshbury-website2-300x225.jpg 300w, https:\/\/www.namestorm.de\/wp-content\/uploads\/2025\/10\/freshbury-website2-1024x768.jpg 1024w, https:\/\/www.namestorm.de\/wp-content\/uploads\/2025\/10\/freshbury-website2-768x576.jpg 768w, https:\/\/www.namestorm.de\/wp-content\/uploads\/2025\/10\/freshbury-website2-1536x1152.jpg 1536w, https:\/\/www.namestorm.de\/wp-content\/uploads\/2025\/10\/freshbury-website2-2048x1536.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ef60dd elementor-widget elementor-widget-text-editor\" data-id=\"7ef60dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h2>Corporate naming for a sandwich chain in a distinctly British style: <strong>FRESHBURY<\/strong><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e058e0f elementor-widget elementor-widget-text-editor\" data-id=\"e058e0f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"grid desc\"><div class=\"txt\"><div class=\"tinytxt\"><p data-start=\"0\" data-end=\"283\">The brief was to find a business name that sounds unmistakably English \u2013 reflecting the homeland of the original sandwich. The Archbishop of the Anglican Church comes from Canterbury, action takes place at the concerts in Glastonbury, and Prince William\u2019s Kate comes from Bucklebury.<\/p><p data-start=\"285\" data-end=\"405\">Now there is a new kind of English place offering fresh, high-quality products right in the heart of Germany: <strong>FRESHBURY<\/strong>.<\/p><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-91fe012 elementor-widget elementor-widget-gallery\" data-id=\"91fe012\" data-element_type=\"widget\" data-e-type=\"widget\" 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href=\"https:\/\/www.namestorm.de\/wp-content\/uploads\/2025\/10\/freshbury-website2-scaled.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"91fe012\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTA0NzIsInVybCI6Imh0dHBzOlwvXC93d3cubmFtZXN0b3JtLmRlXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI1XC8xMFwvZnJlc2hidXJ5LXdlYnNpdGUyLXNjYWxlZC5qcGciLCJzbGlkZXNob3ciOiI5MWZlMDEyIn0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.namestorm.de\/wp-content\/uploads\/2025\/10\/freshbury-website2-scaled.jpg\" data-width=\"2560\" data-height=\"1920\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.namestorm.de\/wp-content\/uploads\/2025\/10\/freshbury-website1.jpg\" 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data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTA0NzQsInVybCI6Imh0dHBzOlwvXC93d3cubmFtZXN0b3JtLmRlXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI1XC8xMFwvZnJlc2hidXJ5LXByb2R1a3RuYW1lLmpwZyIsInNsaWRlc2hvdyI6IjkxZmUwMTIifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.namestorm.de\/wp-content\/uploads\/2025\/10\/freshbury-produktname.jpg\" data-width=\"1500\" data-height=\"1125\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cca6892 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"cca6892\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.namestorm.de\/en\/work\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Back to overview<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>A fresh name for fresh 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